The Covid impact on the fashion industry has been pretty significant leading to notable shifts in trends and styles. By the fall of 2020, it was evident that the industry had adapted to the new realities of a world dominated by remote work. New York Fashion Week even unofficially dubbed the style of the year as “Video Call Chic.”
One of the most prominent trends to emerge from this period is the rise of “athleisure.” With people spending more time at home, there has been a marked shift towards comfortable, stretchy, and non-wrinkling fabrics. These casual and relaxed styles have replaced the stuffy, constricting suits of the past, reflecting a new preference for comfort and practicality in everyday wear.
The Covid impact on the fashion industry led designers to prioritize versatility and ease, creating pieces that could transition seamlessly from home to quick errands and, importantly, look polished on a video chat. This change highlights how the pandemic has reshaped our approach to fashion, emphasizing ease and adaptability over traditional formalwear.
A fun look at Video Call Chic style
Ah the classic white shirt. It never really goes out of style. It can easily be paired with anything including cut off jean shorts or pajama bottoms. After all, no one is going to see your bottom half.
Being serious for a minute, printed shirts would be great for adding a little color and personality to the monitor people will be looking at while talking to you. These tops came from Zara and can be ordered online at Zara.com
Party on the Top, Lazy on the Bottom
Camis have been back the past couple of years or so. They pair as nicely with your jeans as they do with your favorite pajama bottoms. Great for girs’ night in. This pair from Amazon even has litle wine bottles on them. The cami is from my favorite clothing store, Anthropologie.
More comfortable and colorful looks. Both of these outfits are from Anthropologie and can be ordered online. In fact, by the time you read this I may have purchased them. Anthropologie is not cheap but their clothes last a long time and rarely go out of style. I still have some items from them in my closet that I purchased decades ago. (Marie Kondo who?)
But Seriously…
PJ bottoms! Whether you get them at Target, Nordstrom or Anthropologie they are your best friend right now.
Sweatshirts! If you were a teenage girl living on the East Coast during the 80’s chances are you owned a few extra-oversized sweatshirts. How lucky they’ve made such a comback in time for us to wear them around the house now. On the right is a sweatshirt by Wildfox. I love their sweatshirts. They have such cute styles. Also they’re thinner than other sweatshirts so they look a little nicer and they are so soft.
Yoga pants and leggings. A tried and true favorite and a step up from sweatpants. These are perfect for your once a day trip to the grocery store or walk around your neighborhood while social distancing.
Lastly, if you’re looking to elevate your fashion keeping with the covid impact on the fashion industry, consider opting for super cute and comfy onesies. Jumpsuits remain stylish with numerous great styles available, including these three from Free People, a brand under the same ownership as Anthropologie.
